Climate Justice Coalition
In a strategic partnership with Hothouse Studio, Song Han Collective helped launch the digital home for the Climate Justice Coalition—a powerful initiative led by 350.org Australia and a coalition of six social justice organisations. While Hothouse Studio led the brand identity to re-energise the movement ahead of COP31, our team at Song Han Collective worked directly with the client to translate that vision into a high-functioning website.
The Challenge
Our collective challenge was to create a bold, unifying visual identity and digital platform for an organization on a mission to unite the climate movement.
The brand needed to capture hearts and minds while being grounded in people's power. As the technical partners, Song Han Collective focused on ensuring the website could handle the scale of a national movement while maintaining the vibrant, inclusive energy of the new brand.
The Solution
Hothouse Studio led the brand’s purpose and identity, while we at Song Han Collective collaborated directly with the coalition to build the digital infrastructure.
We navigated the complexities of co-design, working with an advisory group of movement leaders to ensure the site was both a visual extension of their personality and a robust tool for mobilisation. The result is a seamless digital experience that balances ambitious storytelling with a shared vision for climate justice.
The Outcome
The project was a joy to collaborate on, delivering creative and rigorous concepts on an ambitious timeline.
Kelly Albion, Director of 350.org Australia, noted that the team was open to feedback and co-design at every stage, resulting in a world-changing creative tool that they would highly recommend for high-impact movements.